Siren Marine Packaging

Project Scope: Design updated modern premium packaging for Siren Marine hardware products and sensors which would be sold at retail stores such as West Marine as well as boat dealerships.

Direct Contribution: Design of packaging, prototyping, logistics, coordination and negotiation with vendors.

Design: The goal of this project was to create packaging that clearly communicated a premium, best-in-class product offering. Key considerations included clean, elegant styling, a refined unboxing experience, and a cohesive look and feel across the entire product family. The packaging system was designed to align seamlessly with Siren Marine’s broader brand ecosystem, including marketing materials, displays, and collateral, while prioritizing eco-friendly materials such as recycled cardboard and minimizing the use of foam and plastic.